Daily Archives: 25 September 2017
Six Nations executives have been given until the end of the month to find new sponsors for the biggest annual tournament in world rugby after struggling to find a replacement for RBS, which ended its backing last season after 14 years. The Six Nations had been looking for a six-year, £100m deal, but having spent the past 12 months talking to a number of potential backers, there is only one firm offer on the table. That is understood to be less than the £11m a year paid by RBS at the end of its contract as the economic uncertainty blown up by Brexit deters sponsors.
The championship starts in February and the tournament committee, which met last week, told its executives that a deal had to be agreed within a fortnight.
While there has been interest from potential sponsors, no one has come anywhere near the asking price and there is concern that further delay could lead to the one offer being withdrawn. That would mean the championship lacking a backer in 2018 and that would blow a significant hole in the finances of the three Celtic unions, Wales, Scotland and Ireland.